Great Power Letters to Employers.
by Bob Gerberg
Published by: Career Pace.
Sending direct mail to employers can be a remarkably fast way to get interviews. A separate part of the marketing world, people who are experts at what is known as Direct Response Marketing are specialists. So there is a lot to learn about direct marketing if you wish to make it work.
Here you can review a wealth of materials that have worked for others, and can make a decision on which approaches might readily adapt to your situation.